Strategic governance
US contracts, IP ownership, account management, and client success. Zare Innovations, LLC is a Delaware registered corporation; contracts run under Delaware law.
Middletown, DelawareAbout Zare
AI without people fails. Teams without AI fall behind.
Production software, AI, and vetted talent. Proven to meet high global standards.
Who we are
Zare Innovations is a software and AI engineering firm with teams across Delaware, USA and Addis Ababa, Ethiopia. We design, build, and ship production-grade software and multi-agent AI systems, and we source, vet, and place talent at every level for engineering, design, AI, customer support, and back office work.
Our talent and operations base in Addis Ababa is where we recruit and vet for every service line. Our talent is strictly vetted to high global standards, regardless of level: the engineer, designer, or specialist we place on your team is the person we hired and vetted. Every Embedded Talent engagement begins with a risk-free trial period — if the placement is not the right fit for your team, we find a replacement, and you pay nothing.
At a glance
- 40+Engineers and specialists
- 20+Clients across the US, Europe, and Africa
- 2Years in operation
- 4Service lines across two engines
- 5.0Clutch rating, February 2025
Two nodes, one teamUS · Delaware ET · Addis Ababa
Governed in Delaware. Built in Addis Ababa.
Engineering and talent hub
Engineering, AI, design, and operations talent — recruited, vetted, and managed in-house. Every service line hires from here, against the same bar.
Addis Ababa, EthiopiaWhy Zare
Four reasons, none of them price.
01
International engineering standards
Our process, code quality, security posture, and delivery rigor match what a top firm in San Francisco or New York would ship. Benchmarked, not declared.
02
Trusted globally
Delivered for Mastercard Africa Growth Fund, AFIG Funds, Joveo, KEFI Gold & Copper, Tenasol, Exelia Technologies, and others — across the United States, Cyprus, the UK, Kenya, South Africa, Senegal, and Ethiopia.
03
Risk-free embedded trial
Every placement starts with a trial: two weeks for individual contributors, three to four for senior roles. Wrong fit, no invoice. We take the placement risk so you do not have to.
04
Multi-level talent, strictly vetted
We match the level to the engagement, not the other way around — and every person on our roster earns at least 50 percent above Ethiopia's national average salary. Retention on both sides is the point.
Leadership
The people accountable to you.
Emanuel Nebiyu Samuel
CEO
Nathnael Gebreselassie
CRO · Sales & Business Development
Michael Wondimu
COO
Addis Alemayehou
Strategy Advisor
If there is a role you cannot fill or a system you need built, the first conversation is 30 minutes and costs nothing.
Start the conversation